Summary
KNOWTIFY is a health & wellness news/blog site we designed and developed for the North Dakota Department of Health, at LEVEL MPLS. It was created to serve as the repository of all health-related information to the people of North Dakota.
Target Audience
The target audience were all people young or senior, who want to stay up to date on all information regarding health related issues to be able to do so through an intuitive interface and user experience.
Project Goals:
• Create an intuitive user experience for all visitors.
• Allow users to sort by articles, videos, and audio files pertaining to specific topics.
• Allow users to subscribe to the website to receive updates of new articles posted within the site.
Roles:
• Logo design
• Initial low-fidelity and high-fidelity wireframing
• Subscription confirmation email design
LOGO DESIGN
The logo design was created using the supplied brand typeface in a heavier weight for the "KNOW" portion, and a lighter weight for the remainder of the brand name to enlist emphasis. The "O" was created using the shape of the North Dakota state to show users that this is a North Dakota publication and all information is unique to that of the state.
LOW-FIDELITY & HIGH-FIDELITY WIREFRAMES
SUBSCRIPTION CONFIRMATION EMAIL DESIGN
